Oasis has reunited, Beetlejuice 2 is here, and millennials are growing territorial towards their nostalgic loves.
According to worldwide Google Trend Data, the search term millennial midlife crisis has received a 9.900% uplift this past year. Not into buying sports cars or reinventing themselves, the millennial midlife crisis is said to be fuelled by the return of their nostalgic loves, seeing them financially invest in them in a way that they couldn’t as a child.
Here, Liverpool-based clothing brand Chums presents the most googled nostalgic comebacks of each decade, indicating the trends of 2025.
Contents
60’s
White Anke Boots – (influenced by André Courrège) – 1,700% uplift
Angel Delight – 9.900% uplift
Mary Quant miniskirt – 9.900% uplift
Givenchy babydoll dress – 9.900% uplift
The Beatles – 325% uplift
70’s
Grease – 11.100% uplift
bomber jacket – 9.900% uplift
floral dresses – 210% uplift
Jaws – 184% uplift
‘Tokyo Pop’ suit (influenced by Kansai Yamamoto’s– 9.900% uplift
80’s
Miuccia Prada’s nylon backpack – 9.900% uplift
Frankie Goes to Hollywood– 9.900% uplift
Indiana Jones – 1.800% uplift
Elton John – 5.100% uplift
Stevie Wonder – 211.11% uplift
90’s
Titanic Film – 3600% uplift
Grunge – 1.800% uplift
Wet Wet Wet – 7,400% uplift
Jurassic Park – 221.74% uplift
Star Wars – 156.68% uplift
00’s
Kings of Leon – 9.900% uplift
Military Coat – 9.900% uplift
The Dark Knight – 311.19% uplift
Harry Potter – 150.75% uplift
Alexander McQueen – 8.700% uplift
