|Real Name:||Safiya Jaffer Nygaard|
|Birthday:||July 16, 1992|
|Net Worth:||$3.5 million|
|Occupation:||American Fashion and Beauty YouTuber|
Safiya Nygaard is just 28 years old. But she is already on top of the world. Safiya is one of the most successful young female personalities at the moment. And she is a great example of how you can leave a well-paid corporate job for a solo career. Sometimes, the uncertainty brings even more success than the regular job with a guaranteed salary. So, how much is Safiya Nygaard fortunw?
Well, she was one of the better video producers at Buzzfeed. And she left her job there to follow an independent content creator career. And now, Safiya Nygaard cash flow is more than $3.5 million. She could hardly earn that money with a regular job, even at Buzzfeed.
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Career Ups and Downs
Born in Chicago, Illinois, she left the state to attend Stanford University in 2010. And during her time in California, she set her sights on internet production. Safiya managed to land intern positions in theatre, marketing, and production. And eventually, she landed a job at Buzzfeed as an intern. Safiya quickly rose to the status of a video producer.
During her time in Buzzfeed, the young female creator worked on a variety of productions. Yet, most of us know her for her Ladylike series. That is her most successful series for the media giant. The series included a team of four ladies trying out everything from henna hair dye to spending a day without using period products. And it worked.
Safiya and Fredericka Ransone co-created the Ladylike series. This was way back in 2015. And the series got both of them and other team members a lot of fame and popularity. Ladylike attracted a lot of viewers. The series started out as a segment of women trying new fashion and beauty products.
But it quickly evolved into experimenting with different techniques. They tried to show viewers what to do and what not to do. The series grew to a full-fledged show on the Buzzfeed channel. And Nygaard produced it until her departure in 2017. She worked on it for 17 months.
In 2017, Safiya decided it was time to try something on her own. She wanted to work as an independent and solo artist. Now, the young female creator has had a YouTube account and channel since 2011. But she didn’t spend much time on it. After leaving Buzzfeed and focusing on her channel, she managed to grow the number of subscribers substantially. Now, her channel has close to 9 million subscribers.
She brought a lot of attention to her channel by sharing her unique story. For her very first video, she talked about why she walked away from Buzzfeed, the business that offered her a chance as a fresh-faced college graduate. In the video, she talked about how Buzzfeed no longer followed her vision. Safiya wanted to craft more personal content and interact with the audience.
That concept of personal content and fan interaction is what makes her channel so likable and popular. And her first video “Why I Left BuzzFeed” amassed more than nine million views in the first few weeks. The video gave the audience a different light on a popular media company.
Now, she creates content she likes. And one of her main concepts is to create the kind of videos that viewers enjoy the most. At this point, those series include beauty vlogging.
Awards and Achievements
Safiya is one of the more successful young female personalities. And while she hasn’t won any awards yet, she earned some nominations.
Her popularity on social media earned her a YouTuber of the Year Award nomination in 2019 by Shorty Awards.
For many people around the world, walking away from a guaranteed-salary position to work independently is a recipe for a disaster. It is never an easy choice. But like many others before, Safiya managed to leverage her experience and Buzzfeed following for a healthy income.
At the moment, her YouTube channel earns about $2 million per year. And as of August 2020, Safiya Nygaard’s fortune is more than $3.5 million. And that is something not many people can claim. There is no way she earns $3.5 million wealth with a job at Buzzfeed.
So, how does she earn money? Well, her YouTube channel has close to 9 million subscribers and more than 1.5 billion views. Safiya gets an average of 1 million views per day from different sources. That generates around $5,000 in revenue per day. Do the math, and that is close to $2 million per year from ads alone.
YouTube personalities get paid between $2 and $7 per 1000 monetized views. There are different factors that play a role. For example, the device fans watch the video or the type of advertisement.
And Safiya is among the more popular YouTube creators. The young female personality also earns money through lucrative sponsorship deals. She did it while working at Buzzfeed as well. One of her big sponsorship deals is with Wix. But there are other brands as well.
As of August 2020, Safiya Nygaard’s cash flow is more than $3.5 million. And that number will only go up in the coming years. Safiya is only starting her YouTube career. Not bad for someone who left a well-paid guaranteed-salary job, right?